There are some that enjoy going to the store for getting a Coke bottle with their name on it, others instead prefer to go online and buy it on eBay. According to Terapeak, an eBay analytics firm, around $32,000 in eBay sales have taken place since the famous #ShareaCoke campaign was launched. After extensive research, the analytics firm got some interesting data about the Coke bottles auctions, and identified the 10 most wanted named Coke bottles in eBay.

It´s no secret all the success around the #ShareaCoke campaign and the deep connection Coca-Cola made with their customers. They took a strong step forward transforming marketing into a more personal matter by creating an innovative and exciting experience around the beverage.

People enjoy the moment of searching a bottle with their name on it, take pictures of it, share it on their Facebook, Instagram, Twitter; and even participate on auctions in eBay to get the one they want. According to Terapeak people would pay an average of $7 to $8 per bottle in auctions and some would go as high as $80.

Ready to check if your name made it to the top list of the 10 most wanted named Coke bottles in eBay? Here they are…

Sources:

Ad Week

By Nathaly Hermida